100-word version....

"Do more with less!" "Cut your travel and training." Last year +/- a percentage. Expectations way out of line with resources. Unreliable funding for infrastructure and innovation. Lack of perception of value. Accusations that you cost too much. Controversies over allocations or chargebacks. It all adds up to the wrong dialog — defending costs instead of collaborating on strategic investments.

And it all comes from the same root cause: the way you present your budget.

This presentation explains the alternative — "investment-based budgeting" — forecasting the costs of the products/services you plan to deliver, as well as what you plan to spend.