Health Care Provider

[This is a breakdown of the lines of business within such organizations; it's not meant to be a recommended organization chart. These lines of business, in combination with the Principles, provide a starting point for the design of an organization chart tailored to your needs.]

Sales and Marketing

Sales

Account

Payers (Insurance Companies, HMOs)

Research Funding Sources

Government

Function

Cost, Outcomes Analysis

Retail

Private Practitioner Relations

Patient Advocates

Marketing

Branding, Strategy

Pricing

Communications, Advertising, Collateral

Fund Raising

Public (Community) Relations

Investor Relations

Government Relations

Market Research

Engineers: Chief Medical Officer

Applications:

Outcomes Management

Employee Health (immunization, contamination treatments)

Base

Medical Specialties (doctors)

Medical Practices (safety, readmissions analysis, infection control)

Service Providers

Asset-based: Operations

Clinics by geography

Hospitals

Beds

ICU

ER

OR

Respiratory

Etc.

Medical Support Services (labs)

Pharmacies

Living Facilities (assisted living, retirement)

People-based

Product Support

Nursing Services

Admissions

Customer Service

Non-medical Patient Care (food, child care, pastors)

Business Office

Medical Records

Treasury

Finance

Credit

Collections, Reimbursements

Information Technology

Human Resources, Employee Education, Personal Services (including medical)

Legal Counsel

Procurement, Supplier Management

Logistics, Storage, Warehouse

Asset Management

Facilities, Property Management, Laundry

Administration, Events

Travel, Fleet

Coordinators: Enterprise Policy and Planning

Planning (strategic and operational), Research Portfolio

Business Development (acquisitions, divestitures)

Organizational Effectiveness (including acquisition integration, employee communications, quality)

Business Continuity

Risk, Security

Regulatory Compliance (regulations, accreditation)

Delivery Policy Standards, Design (medical policy, service commonality and integration)

Audit

Corporate Compliance

Utilization/Outcomes Reviews