Symptom: Clients feel that the organization is not delivering a good product at a fair price.
No organization can claim a monopoly. Even internal staff functions that think they have a monopoly are subject to outsourcing, competition from local contractors, decentralization, and clients who simply do the work for themselves. The only way to survive is to compete effectively -- that is, earn market share by offering customers the best deal.
A good deal means a quality product at a fair price.
